Ayşegül Başer
Marketing professional with years of operational and managerial experience in various sectors and companies; roles include product management, brand management, strategic marketing, corporate PR, digital marketing, as well as development of an online learning product for HE. A life-time learner who often worked for dynamic and technological products appealing to young audiences at companies including Eastman Kodak Company, Doğus Group of Companies and Bahcesehir University followed by İstanbul Bilgi University (Laureate International Universities) and İstanbul Şehir University. Completed her belated PhD degree in 2014 and have been teaching in specific fields of marketing such as Strategic Brand Management, Educational Marketing and Services Marketing since 2003. She brought prestigious awards for BİLGİ including Superbrands Award 2012 and the MIXX Award 2012. Başer is married with one daughter.